Tuesday 22 March 2011

The World’s 20 Most Popular Facebook Pages



Facebook’s strengthening grip and integration with popular culture is very evident as you go through this list of the world’s top 20 most popular Facebook pages and realize between them they have over 315 million fans.
That culture reflects our movie, TV shows and music tastes including Michael  Jackson, Eminem, Lady Gaga, the Twilight Saga, The Family Guy and even Justin Bieber.The World's 20 Most Popular Facebook Pages
Two corporate brands made it into the top 20 with the worlds most popular soda drink (Coca Cola) and the ever growing coffee culture that has spread globally over the last 20 years made its presence felt with Starbucks coming in at No. 10.
What you will notice also is that they are all B2C brands which is where the the primary strength of social media marketing truly lies and especially Facebook.
The other surprising revelation is that the company behind some of the world’s popular social media games over the last 12 months Zygna has two Facebook pages in the top 20 with  Texas Hold’em Poker at No. 1 and Mafia Wars at No. 19.
Sports only presence in this Top 20 list is the Football Star, Cristiano Ronaldo who sneeks in at No. 20.
One surprise was YouTube but maybe that should be expected with online video such a large part of the Gen Y culture and one of the most highly shared media types.
This list also reveals that social media marketing success is becoming more integrated with traditional Mass media marketing that allows brands to permeate and leverage on the web using multiple media channels.
To put some perspective on this list, not one of these pages in the top 20 has any less than 13 million fans.

Read the full article by Jeff Bullas here http://t.co/HPaJrZ6

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